for tea brands going direct.

assam grows half of india's tea, and most of it still moves through auction at commodity margins. the brands that have gone direct — halmari, esah, ketley gold — are showing what the rest of the industry could be.

we build the digital layer that lets a tea estate sell directly: the storefront, the subscription engine, the inventory system that tracks every flush, lot, and garden. and the ai that handles customer questions in english, hindi, and assamese.