// for the salons setting the tier-2 bar.
india's beauty and wellness market crosses ₹2.3 lakh crore by 2025-26 at 18-20% cagr. looks salon is adding twenty-five outlets in 2026 with explicit tier-2 and tier-3 focus; naturals operates 650+ outlets. men's grooming chains are pushing into the northeast. the under-served tier in guwahati, shillong, and imphal is the level just above the local salon — air-conditioned, predictable pricing, online booking, hygiene standards.
the customer who books online once is twice as likely to return. the salon that remembers their last cut, their hair colour formula, their preferred stylist, and texts them at the right interval — that is the salon that builds a list rather than a footfall.
// what we build
// 01
service catalogue with transparent pricing, available slots in real time, stylist preference, deposit collection. mobile-first because that is where the customer is. no phone tag, no instagram dm chains.
// next.js · booking engine · stylist scheduling
// 02
what they had done, when, by whom, with what products. allergies and preferences noted. the stylist sees the history before the customer sits down. that is the difference between a chain and a corner shop.
// crm · service history · stylist notes
// 03
5-service packs, bridal packages, monthly subscriptions, gift cards. corporate billing for employee benefits. tier-based perks that reward returning customers without complicating the menu.
// loyalty · memberships · bridal packages
// 04
revenue per outlet, no-show rates, stylist utilisation, top-performing services. one screen for the operator. whatsapp reminders for appointments, reschedule links, and after-visit care tips.
// multi-location · whatsapp · operator dashboard
// why now
the buying signal: looks salon is opening twenty-five new tier-2 and tier-3 outlets in 2026; naturals is at 650+; men's grooming chains are entering the northeast. the operators picking the right digital layer on day one will own the customer relationship by year three.
// start the conversation
a 30-minute call. share the problem, we'll share what we see. honest, focused, and yours alone.
book a call →// avg response: under 6 hours, weekdays.
// we also work with
for tea brands going direct
for the people showing assam to the world
for hospitals and clinics that care about the next decade
for the cafés and restaurants rewiring how guwahati eats
for the gyms and yoga studios opening across the northeast
for the coworking operators building guwahati's flex-office layer
// and many more — tell us about yours →